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Israeli Brand Marketing Co Signs Deal with Kraft

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Tracx, a SaaS platform for brand marketing, supplies real-time data on activity on social networks. Their most recent clients include Kraft Foods Group Inc., the largest food and beverage company in the US

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Kenshoo Unveils Revolutionary Digital Marketing Technology

Kenshoo is already a global leader within the digital marketing realm, having created innovations such as Paid and Owned Social Media Attribution and Kenshoo Local. Now the company has unveils its newest disruptive technology–Kenshoo Smartpath.

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Outbrain Expanding in Marketing Technology Space

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Often without knowing it, people are using Israeli technology everyday.  Perhaps no technology flies more under the radar than Outbrain, an Israeli company that readers of online news websites from

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Digital Adertising Technologies from Israel Catching On

Israel is taking the lead in technologies aimed at digital advertising–generally known as advertising seen on the internet or mobile devices as opposed to television ads.  Companies like Kenshoo and Outbrain

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Digital Marketing Road Show Draws Huge Interest

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This past March, the Government of Israel Economic Mission to the Midwest hosted a group of 12 Israeli digital marketing technology companies on a road show in Chicago. Representing an industry in

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Microsoft Bringing Accelerator Program to Israel

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Microsoft is beginning a new accelerator program, designed to provide development services and other support to startups.  The accelerator, called Windows Azure, will be held at Microsoft’s Israel Research and Development Center. 

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Social Media Company Tracx raises $4 Million Ahead of Trip to Chicago

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Social media management company Tracx has recently completed its second financing round, raising $4.4 million.  Tracx was founded in 2008, and today is one of the leading companies in the

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