For the Foreign Trade Administration at the Israeli Ministry of Industry Trade and Labor, it’s the 11th consecutive year leading the Israeli national participation in MWC. Together with the Israeli Export Institute, we are leading Israel National Pavilion at the Mobile World Congress 2012, introducing Israeli start-ups to potential partners around the world. Consequently, our teams of commercial missions across the globe have gained a vast “match-making” experience coordinating hundreds of meetings between Israeli and international companies; during the four days of MWC 2011, over 2500 meetings took place.
This year we expect a rise in the volume of meetings, as the number of Israeli companies increases: 60 Israeli companies will be participating at the national pavilion, ready to offer their products and services in the fields of infrastructure & networks, VAS & core services, vertical solutions & application and mobile devices. The Israel Pavilion at MWC allows guests to experience a variety of technologies in a short period of time. With more technologies and companies this year, and in a new unified central location in Hall 2, the Israel Pavilion serves as an oasis of innovation and expertise at MWC.
As the number of tablets and smartphones worldwide surges, so does the need for Mobile Applications. That’s why this year we decided to showcase a selection almost 40 unique and innovative Mobile Applications created by Israeli developers. The portfolio contains a wide range Applications, answering the daily needs of enterprises as well as individuals. Learn more about it by taking a VIP tour of our Mobile Applications at the Israel Pavilion.
A festive opening ceremony will be held at on Monday, February 27th at 11:30, in the Israel National Pavilion- HALL 2 C75 with Minister Moshe Kahlon as the key speaker.
Last but not least, you are warmly invited to the Israel Pavilion Happy Hour, taking place daily between 16:00 and 17:00 (excluding March 1st). Enjoy some snacks and alcoholic beverages as you explore the opportunities to forge your next business partnerships.
We look forward to seeing you in Barcelona at the Israel National Pavilion!
Reprinted from the Israel Mobile Innovation website blog