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Baidu Invests in Yet Another Israeli Startup Tonara, a Music Education Service

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Israel, the startup nation admired by Chinese entrepreneurs for its vigour and innovation, is becoming the investment destination of choice for the Chinese tech giants as these deep-pocketed companies scour the world for promising investments.

Chinese search giant Baidu and Carmel Ventures have co-led a US$5 million round in Tonara, an Israeli music education technology company, with participation from existing investors. Baidu’s Senior Director of Corporate Development will be joining Tonara’s board.

Founded in 2011, Tonara has developed score-following technology for musicians. The company currently offers two apps. Tonara is a fully digitized sheet music platform for professional and amateur musicians which follows played music, turns the pages during rehearsal and performance, and offers an extensive catalogue of scores.

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