It is said that the OTT platforms will generate revenue by 4.8 times to more than Rs. 4000 crore in FY22. Today India has 761 million smartphone users and the number of OTT platform users will increase to 62 million by 2022.

Ever since the network companies started giving unlimited data to the customers, the number of users on smartphones has increased. There are more than 40 providers of OTT platforms in India, which offer original media content over the internet. Let’s check out some of the popular streaming media services in this article.

The Best OTT platforms in India- Many online streaming applications popular in Western countries have gotten attention from Indians since the 4G drive. Before that, India had few OTT platforms like nexGTv and Sony Liv which were not that popular back then. But now some Indian online streaming media applications are giving tough competition to popular foreign applications like Netflix.

Due to lockdown from March 2020, the movie theatres were closed and because of that, most of the entertainment shows and movies adopted these platforms to entertain people. Also, people did not get much for their entertainment while confined to their own homes.

Apart from that, platforms like Netflix, Amazon Prime, Zee5, Sony Liv, Disney+ Hotstar, etc. provide better, original, and interesting contents which keeps the audiences hooked.

Israel companies offere OTT solutions – enabling virtual presence in 8K resolution and above with over 80% bandwidth reduction, Using Applicaster’s SaaS cloud platform, broadcasters and content owners can develop and launch apps, OTT service, enabling consumer electronic (CE) devices and content providers’ OTT apps to deliver Higher Definition video, 4K and VR, without re-buffering pauses, and may more advanced technologies to look for.

Relevant companies, interested to learn more on Israel innovative technology on OTT solutions, please contact the Trade and Economic Department at the Israeli Consulate General in Bengaluru.

Contact: Ms. Kavitha S @kavithas@israeltrade.gov.il