Mrs. Lena Zeiger
Counselor, Head of Economic Mission
Lena Zeiger began working at the Ministry of Economy and Industry in the division of the Chief Scientist. She joined the Foreign Trade Administration in 2009 when Lena became the Director for multinational trade agreements. She led the negotiations on the Government Procurement Agreement in the World Trade Organization (WTO) and coordinated Israel’s accession process to the OECD. During the period 2011-2016, Lena has led negotiations on free trade agreements in bilateral and multilateral fora, notably on the services sectors . Lena graduated from Hebrew University with a BA in psychology and economics. She also holds a MBA in Business Administration in conjunction with a specialization in studies of the European Union.
Lena has taken the position as Head of Economic Mission at the Permanent Delegation of Israel to the OECD, as a representative of the Ministry of Economy and Industry, in August 2016. Under her supervision, the delegation provides policy analysis and information to the Ministry, based on the work in the OECD. Her tasks include the promotion of Israel and priorities of the national agenda as well as the introduction of Israel’s expertise to the work stream of relevant committees within the OECD. Simultaneously, one of the delegation’s main objectives is to benefit from OECD’s best practices and comparative analysis (via case studies or voluntary peer reviews) which facilitate improved decision-making for various programs of the Ministry in Jerusalem.
Dr. Laura A. Braun
Laura Braun holds a M.A. Pol.Sci. from Frankfurt University (Germany) and a PhD in Comparative Political Science from Tel Aviv University. She joined the Permanent Mission of Israel to the OECD in 2015 and facilitates that Israel, as start-up nation and global leader in R&D, shares its knowledge with other member states in relevant OECD committees.
Laura has a broad range of responsibilities in the delegation and her areas of responsibility include international trade and investment, digitalization (cyber and blockchain) and STI matters, water governance (Israel is globally leading in water regulation and technological innovation), small and medium enterprises (the backbone of Israel’s economy), and consumer policy and global product safety standards. Laura is also working on the field of circular economy and green growth, striving to create strategic cooperation with OECD and relevant authorities in order to utilize Israel’s leadership as a global innovator in water and cleantech technologies. In addition, Laura regularly publishes articles in Hebrew related to OECD work on current economic and social matters for target audiences such as policy-makers, academics, and the private sector in Israel, on the websites of the Mission and Foreign Trade Administration.